EDEL
COLLEGE
U OF M
YEAR
2018
RANGE OF WORK
Bottle & 4-Pack
DESCRIPTION
Edel is a fictional sparkling apple drink which has a design inspired by the Nuremberg Chronicle.
MOODBOARD + PERSONA
Edel’s moodboard consists of Art Nouveau designs and fifteenth-century artwork from the Nuremberg Chronicle.
THE BOTTLE
The front of the bottle consists of a laser-cut label with an illustration of buildings in the back
THE PACK
The outer packaging continues to play off of the Art Nouveau designs with the swirls and circles encapsulating different characters.
